Today, various apps are necessary to use a wide range of mobility. Rydes wants to develop a solution to bundle this diversity.
Today, various apps are necessary to use a wide range of mobility. Rydes wants to develop a solution to bundle this diversity.
( Source: Public Domain / Unsplash)

MULTIMODAL MOBILITY One platform to combine diverse mobility services

Editor: Florian Richert

Rydes intends to bundle numerous forms of mobility solutions from various providers on a single digital platform. Forward31, the company builder of Porsche Digital, and the Lufthansa Innovation Hub support the startup.

Forward31, the company builder by Porsche Digital, and the Lufthansa Innovation Hub are launching their partnership with the new startup, Rydes. The young company aims to bundle numerous mobility solutions offered by various providers on one digital platform. These include car and bike-sharing offers, e-scooters, shared taxis and public transport services. Users can plan and book their journeys individually via the app.

Easy booking option

The service is aimed at companies that want to offer their employees individually bookable mobility offers as an additional service. For this purpose, companies can provide their employees with a so-called "mobility budget" via the app. Rydes' first customer is the flexible workplace provider WeWork, which offers office space and co-working space to freelancers and companies. Organisations and individuals who have a WeWork membership will take advantage of the Rydes offer in the future. WeWork will make the service available as soon as possible to use it, in compliance with the applicable Corona guidelines.

"The Lufthansa Innovation Hub is an authority on the development of new business models. We look forward to successfully developing Rydes together with this strong partner and the experienced founders René Braun and Martin Miodownik," says Christian Knörle, Head of Company Building at Porsche Digital.

Simple app usability and a compensation option

Rydes was developed in the Lufthansa Innovation Hub in 2018. Initially, the platform offered a loyalty program that rewards the use of various mobility offers. With the mobility budget, Rydes is now expanding its business model. Booking and control are combined in one app and therefore, significantly simplified. The CO2 emitted by the journeys is also automatically offset via the "Compensaid" platform. Rydes is currently available in German-speaking countries, with other European markets to follow.

"The spin-off and subsequent financing of Rydes is a great success. Once again, we are proving that startups from digital units can catch up with market conditions," says Gleb Tritus, Managing Director Lufthansa Innovation Hub. "With Forward31, we have gained an important strategic partner that shares and enriches our vision of a seamless mobility chain."

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